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Wassell Vintage Article


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DirectorWalter Preisig

Your Suspension Shop is located in Adelaide, South Australia, and was established by Walter Preisig to service the Australian bike market with a new generation of gas shock absorbers that are continuously under development by Walter in partnership with Hyperpro and YSS. Walter has been developing racing suspension for over 25 years and has a wealth of experience in suspension technics, motorcycle maintenance and customer service.

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Shocklenghts as per original speclist or made to customer special request.
*Offset shocks ( 8 mm offset ends to chain drives on certain pre 75 models ).

WASSELL PRE 75 (< 75)
Wassell Logo Restorer Bravo Clubman E302T VMX Racer E362T Racer Pro Z362TR
Brand Year Model PD Valve Fork Springs Restorer
Bravo
Clubman
E302T
VMX Racer
E362T
Racer Pro
Z362TR
 
 
Wassell 1972 125 Gazelle $175.00 $169.00 $299.00 $499.00 $599.00
 


Classic Vintage Wassell Motorcycles

The original W E Wassell Limited was started in 1946 by W E (Ted) Wassell after being demobbed from the Navy in 1945. The Company was incorporated in April 1956.

Originally, nearly all the parts sold were replacement spares for all the popular British motorcycles, but in later years, various spares and accessories for Japanese motorcycles were added.

During this period, the market was worldwide, though the majority of sales were actually in North America. The Company employed a full quota of 8 full-time sales representatives for the UK, with senior management facilitating the European, Australasian and North American markets.

Wassell

Vintage 74 Wassell Sachs 125

The original rented premises were in Birmingham, where Wassell traded for several years before moving to it's own premises in Springhill (Birmingham 18). In 1967, purpose built premises were constructed in Burntwood, Staffordshire covering 67,000 sq ft, as the Springhill premises had become far too small. The Company had built some 3000 off-road motorcycles, the majority of which were exported to the U.S. Later, childrens motorcycles were also manufactured and sold through the retail trade, such as Woolworths. BMX style bicycles were also manufactured, though mainly for the Japanese market.

While the majority of the Burntwood site was used as warehousing, in 1976 a manufacturing division was also constructed, to begin the production of a comprehensive range of steel fabricated products and accessories. The site also compromised its own printing and marketing department.

At the height of the Company's activities, the business employed over 100 people (40 of which worked in the manufacturing dept), and was capable of producing it's own 300 page catalogues.

The Company was awarded the Queen's award for Export Achievements in 1973. Ted died in 1975. The Company was subsequently run by former Sales Director Alex Haley, who was later awarded the OBE for services to the motorcycle industry.

From 1980 onwards, the Company experienced a serious downturn in business, which led to the eventual sale of the assets of the Company to MCE Birmingham Ltd in 1985.

The company was then bought by Lintek Gleave in 1996, who sold the core Lintek business to Frank Thomas in 2003. Today, Wassell stands proud as the largest distributor of Classic British Motorcycle Parts in the UK.


Wassell

Vintage 72 Wassell Sachs

Wassell

Vintage 72 Wassell


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